At Zest Network LLP, we run a portfolio of content-based online businesses where we take serious efforts to educate and inform our readers on various subjects. This is NOT a client-facing or agency role; you’ll be working with us on our in-house projects.
Job Description
Digital PR Executive
As a Digital PR Executive, you will merge the art of strategic data-driven storytelling with the science of SEO, content marketing, and in-depth internet research. This position represents an invaluable opportunity to drive the SEO performance of our diverse in-house projects by obtaining high-quality, niche-relevant links.
The nature of this role demands an intuitive understanding of how journalists think, a knack for identifying compelling data-driven stories& angles, and a robust ability to convey these narratives in a manner that piques the interest of the journalists.
We are seeking passionate individuals whose creativity fuels their capacity to craft data and research-driven stories, along with intriguing email campaigns. If your professional ethos aligns with our goal to create compelling stories that journalists eagerly cover and link to, this role is for you.
Our team strives to design campaigns that consistently deliver outstanding results. We are dedicated to securing linked coverage in top-tier and niche media outlets. This not only allows us to amplify our SEO success but also cements our position as an authoritative voice in the finance and crypto niche.
Watch this video to learn about the Digital PR Role – https://share.vidyard.com/watch/Fi2HqkZ4iSfjnGzbYhV5eT
Our application of digital PR principles is focused on achieving organic growth by:
1. Establishing links that confer a strategic competitive advantage.
2. Securing extensive press coverage in key target publications.
3. Enhancing brand awareness within highly competitive sectors.
4. Directing targeted referral traffic to our projects.
Job Type: Work from Office (Udaipur, Rajasthan)
Key Responsibilities:
– Conceive and implement innovative campaign ideas.
– Confidently plan, produce, and execute data-driven content to optimize campaign performance and earn meaningful links.
– Cultivate relationships with journalists and pitch captivating stories to secure linked coverage for our campaigns.
– Undertake a comprehensive analysis of campaign performance, producing detailed reports for internal and external stakeholders.
Ideal Candidate Profile:
– Holds a bachelor’s degree at minimum, complemented by impeccable written English skills.
– Exudes creativity and possesses a portfolio of unique ideas.
– Exhibits an excellent understanding of SEO principles, how journalists operate, and the capacity to undertake deep internet research.
– Embraces a human-centric approach, effectively communicating the potential and value of innovative ideas.
Passion, dedication, and a commitment to achieving exceptional results should be fundamental aspects of your professional ethos.
Key Skills:
Public Relations, Media Relations, Link Building, SEO, Understanding of Journalism, Deep Internet Research, High-level Organization, Impeccable Written English, and Content Marketing.
